Tuesday, 23 October 2012

"An elf is for life, not just for Christmas"

I have been working with Lapwing as a tutor for the past two years, being paired up with the very inspiring Paige C Clifford, we are now sadly in the third and final year.  
The tailored made course taught Paige textiles and crafts.  However, working on a brief Christmas card project last December the course took a little side road which then lead to a massive explosion of glitter fuelled ideas...
Disguised as elves, we have been creating away ever since on a project which has finally been revealed to the public today in the window of LoveOne. 

The fun and quirky window display is a great representation of her brand, as well as getting a little festive!  LoveOne's Christmas window goes up early November so make sure you get down there to see how many elves (and a little walrus) you can spot!!

"The House of Elves" fills the gap in the market for all things elf related with the perfect tag line: "An elf is for life, not just for Christmas"! This initial gift range includes greeting cards, elf plushies and DIY elf packs, all of which will be available to buy from LoveOne this weekend.  Her website will then be the hub for all future projects and gifts that she (and her little family of elves) have in the pipe line.

I have been very fortunate to have Paige as a student over the past three years.  She is extremely hard working, driven and talented.  I have no doubt that her elves and her brand will go down a storm and will continue with the success long after our course has come to a close.

I started Lapwing with a student, and I shall be leaving with a friend. x

To support Paige & elves check out LoveOne this Crimbo and her website here.

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